Esther Ufot Ubak is from Akwa Ibom State, Nigeria. She is a 25-year-old artisan and Audrey’s Unique Craft and Signature founder. She has more than three years of experience in industrial craft and artistic work spanning within, but not limited to, interior and exterior decorations and other multipurpose.
Her unique talent, dedication, and commitment to her art and craft earned her recognition for what she creates from waste through her innovative ideas. Esther aspires to create sustainable job opportunities for the youths so they can utilize their potential. She is trustworthy, creative, patient, dedicated, and committed to her craft.
Esther loves art and is passionate about reducing waste in the community. She tries to manage waste around her by reusing them and turning them into valuable art. Esther asserts, “Reducing waste will not only protect the environment but will also save on costs or reduce expenses for disposal. In the same way, recycling and reusing the waste that is produced benefits the environment by lessening the need to extract resources and lower the potential for contamination”.
Esther’s work tends towards enhancing the reduction of waste to protect the environment from harmful and toxic substances which may pose a threat to human life. Her mission is to help maintain, sustain, and retain a green and clean environment. She believes that by practicing recycling and creating durable items, she contributes her quota to saving the world.
She reveals that her business is very lucrative, and one can make money from it. She affirms that the artwork will also aid in creating employment opportunities for the teaming youths of the country. Esther started her business with seventy-five thousand nairas (N75,000). She used the money to purchase the necessary materials and tools to beautify and amplify the works made from inorganic waste, turning them into valuable art.
The high point of her business is the ability to sell her products to more than 150 clients and still counting. She used the revenue she got from the sales to get a space to display her art and was able to register her business name.
The low point of the business is the job opportunities that elude her because of the lack of industrial and human machinery to handle colossal work.
Esther agrees that she has thought about giving up in the face of challenges. She reveals that last year was very tough for her, but her passion for her business motivated her to stay on track because that put food on her table.
Esther does not work alone, she gets voluntary help from her brother, and her business is registered with the Corporate Affairs Commission.